“Men Are from Fall, Women are from Spring: Seasonal and Gender Differences in Color Preference”

Fall colors

Where does color preference come from? This has traditionally been viewed as an aesthetic question for art theorists, but recent research in psychology has taken on the question from a more quantitative perspective.  A recent study undertaken at Wheaton indicates that both environment and gender can shape our preferences.

The lunch talk will be held on Thursday, February 16, 2012 at 12:30 p.m. in the President’s Dining Room.