One of the most gratifying aspects of my career is that the skills I use every day are directly related to the skills I developed in my Sociology studies at Wheaton. These skills include those learned in my classes, in the ample one-on-one time I spent with my professors, and the time that I spent researching, writing and defending my Senior Honor Thesis. These experiences taught me how to design and conduct research, analyze data, translate that data into an easily-understood story, and speak in front of an – often intimidating – audience of professionals.
When I work with my clients they often ask me where I got my MBA. I always enjoy responding – gently correcting them – that my academic background is in Sociology, not Business. I then explain how Sociology is a natural fit for market research and consulting because of what you learn about the research process from design to presentation. I then go on to say how Wheaton’s academic environment and committed Sociology Department faculty were ideal for developing these skills.